--- title: Aaron Williams to Present on Materials for Enhanced Motor Performance at MCMA TechCon description: Aaron Williams will discuss permanent and soft magnetic materials for improved motor performance at the Motion Control & Motor Association Technical Conference. image: https://blog.arnoldmagnetics.com/hubfs/blog%20images/permanent-soft-magnetic-improve-motor-performance.jpg --- [![logo.png](https://blog.arnoldmagnetics.com/hs-fs/hubfs/ArnoldMagnetic_Oct2016/Images/logo.png?width=263&height=55&name=logo.png "logo.png")](http://www.arnoldmagnetics.com/) Search... 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Search Google # [Arnold Magnetic Technologies Blog](https://blog.arnoldmagnetics.com/blog) Aug 25 2016 # Aaron Williams to Present on Materials for Enhanced Motor Performance at MCMA TechCon Posted by [Arnold Staff](https://blog.arnoldmagnetics.com/blog/author/arnold-staff) [0 Comments](https://blog.arnoldmagnetics.com/blog/aaron-williams-to-present-on-materials-for-enhanced-motor-performance-at-mcma-t#comments-listing) ![permanent-soft-magnetic-improve-motor-performance.jpg](https://blog.arnoldmagnetics.com/hs-fs/hubfs/blog%20images/permanent-soft-magnetic-improve-motor-performance.jpg?width=717&height=177&name=permanent-soft-magnetic-improve-motor-performance.jpg) Arnold’s Aaron Williams will give a presentation at the  [Motion Control & Motor Association Technical Conference](http://www.motioncontrolonline.org/motion-control-content-adv.cfm?id=197)  (TechCon) in New Orleans in October. The presentation will discuss permanent and soft magnetic materials that improve performance in motor and generators. Permanent magnet motors are inherently more efficient than induction-type motors. With increasing demands for smaller, lighter weight and more powerful motors comes a continuing challenge of minimizing heat build-up. Newer magnetic materials exhibit improved performance as a function of temperature. Improved soft magnetic flux return path materials are also being investigated. The presentation will examine current material characteristics, advantages and limitations and point the way to future enhancements. Attendees will learn: - Why the materials function the way they do - How to select the materials for optimum performance - What the potential is for improved hard and soft magnetic materials and when they might be available The presentation will be about 35 minutes followed by a brief Q&A. If you’re attending MCMA TechCon this year, don’t miss this chance to discuss ways to improve machine performance. **"Enhancing Motor Performance through Superior Magnetics**" Thursday, October 13, 2016, 1:45–2:30 p.m. **About Aaron Williams** Aaron is the Engineering Manager for Machine Applications at Arnold Magnetic Technologies. He has a BS in Mechanical Engineering from the Rochester Institute of Technology and an MBA from the Simon School of Business at the University of Rochester. Aaron has eight years of experience in the magnetics and motors industry and is an active participant in several industry-related organizations, including the Motion Control and Motor Association (MCMA) and Wisconsin Electric Machines and Power Electronics Consortium (WEMPEC). ### Subscribe to Blog Updates ### Recent Posts - [Home](http://www.arnoldmagnetics.com/en-us/) - [Why Arnold](http://www.arnoldmagnetics.com/en-us/Why-Arnold) - [Markets Served](http://www.arnoldmagnetics.com/MarketsServed/) - [Capabilities & Services](http://www.arnoldmagnetics.com/CapabilitiesServices/) - [Products](http://www.arnoldmagnetics.com/Products/) - [Technical Library](http://www.arnoldmagnetics.com/TechnicalLibrary/) - [About Arnold](http://www.arnoldmagnetics.com/About-Arnold) - [Careers](http://www.arnoldmagnetics.com/About-Arnold/Careers) - [Locations](http://www.arnoldmagnetics.com/en-us/Contact-Us/Locations) - [News & Events](http://www.arnoldmagnetics.com/About-Arnold/News-Events) - [Site Map](http://www.arnoldmagnetics.com/StyledSiteMap) - [Contact Us](http://www.arnoldmagnetics.com/en-us/Contact-Us) - [Permanent Magnets and Assemblies](http://www.arnoldmagnetics.com/en-us/Divisions/Permanent-Magnet) - [Precision Thin Metals](http://www.arnoldmagnetics.com/Precision-Thin-Metals) - [Flexmag Industries](http://www.arnoldmagnetics.com/en-us/Divisions/Flexmag) ### Connect with us [![](https://blog.arnoldmagnetics.com/hubfs/ArnoldMagnetic_Oct2016/Layout/facebook.png)](https://www.facebook.com/pages/Arnold-Magnetic-Technologies-Corporation/106219456119716) [![](https://blog.arnoldmagnetics.com/hubfs/ArnoldMagnetic_Oct2016/Layout/twitter.png)](https://twitter.com/arnoldmagtech) [![](https://blog.arnoldmagnetics.com/hubfs/ArnoldMagnetic_Oct2016/Layout/youtube.png)](https://www.youtube.com/user/ArnoldMagneticTech/videos) [![](https://blog.arnoldmagnetics.com/hubfs/ArnoldMagnetic_Oct2016/Layout/linkedin.png)](https://www.linkedin.com/company/arnold-magnetic-technologies) [![](https://blog.arnoldmagnetics.com/hubfs/ArnoldMagnetic_Oct2016/Layout/arnold.png)](https://itunes.apple.com/us/app/magnet-utility/id383106132?mt=8) Arnold Magnetic Technologies, Corporate Headquarters   |   770 Linden Avenue, Rochester, NY 14625 USA   |   (800) 593-9127